The family that goes platinum together, stays together? Kim Kardashian West just posted a photo shoot to promote her newest KKW Beauty product, and the Instagram image shows three generations of blonde bombshells: Kardashian West, mom Kris Jenner, and 83-year-old grandma Mary Jo “M.J.” Houghton, all looking amazing with white-blonde locks.
The KKW Beauty mogul captioned her photo for the new KKW concealer with the words: "Thanks to my mom & grandma for being the best models and going blonde for this shoot!" We already noticed how much Kim and Kris look like twins when they are platinum blondes, but this is next level. Mama Jenner did break the internet when she tried out being blonde, so maybe Houghton wanted to give it a try too.
Here's MJ and her natural hair color on Kylie's Instagram, cuddling her great-grandchild (aww!). She looks great either way, but gotta say that blonde suits her!
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